Embarking on a transcendent journey, we explored the eternal trends of Pop Art, projecting its future over the next 15 years. This unique artistic movement, took the traditional to unexpected places by incorporating mass culture imagery from advertising, comic books, and everyday mundanity. Through this lens, we led Global Beauty Consultants on a surprising and immersive experiences, inspired by popular and future trends in culture, tailored to the young executive demographic.
An incentive travel event in Sydney, Australia, this luxurious, inspiring, and indulgent experience for the 500 attending Beauty Consultants and the SK-II team. Participants enjoyed a program connected while exploring, healthy foods, fashion, and lifestyle elements, all within a colorful and vibrant setting that excites and motivates.
Centered around an engaging theme to ensure memorable moments, we created unique and sharable experiences linked to our new marketing target – the young executive. Exclusive excursions to Sydney’s attractions and custom experiences were designed to make the attendees feel special from start to finish.
The pinnacle of the week was an exciting Gala Dinner, featuring the fusion of the artsy, the futuristic and the Future Pop theme was a chance for guests to further connect, share and bring focus to our brand.
